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general_term:objective

Objective

Definition

An objective is a short statement of the desired outcome to be accomplished over a short time frame.

Note

  • The timeframe is usually one year.
  • In the OGSM-model the meaning of objectives and goals are reversed.

Relations

Objective is parent of data quality objective
Objectivehas simularities withgoals

Objective and goals both refer to the desired outcomes that a person or organisation wants to achieve.

Examples

  • Earn a minimum of 15% return on investment in a fiscal year
  • Increase the company’s market share to 7% by the end of the next fiscal year
  • Cut down the operating costs by 10% within two years
  • Reduce the response time for sales inquiries to 12 hours by the end of this quarter

Reference

general_term/objective.txt · Last modified: 2023/10/27 12:12 by peter